Did Rogers Over Price the iPhone?
iPhone June 28th, 2008
Two weeks today I should have a nice new shinny 3G iPhone in my hands, Yah! Yesterday rogers released the pricing details on the iPhone voice and data plans. Unfortunately there is no unlimited data plan like previously rumored, and the plans seem to price themselves right out of the student market which is the iPhone’s biggest market in the US.
The lowest price plan starts at $60 and includes 150 minutes of talk time, unlimited evenings and weekends (Rogers starts the evening at 9:00pm), and 400MB of data transfer. Add on that annoying $8 network charge plus the $15 “value pack” and you are up at $100+ a month for the smallest plan. These plans are a far cry away from what we saw from AT&T in the US with last year’s iPhone.
I know the pricing for the iPhone plans is going up in the US because of the 3G option. However, is badly as the US 3G coverage is, it is much worse here in Canada. Only a few select cities have the 3G network and the vast majority of the country is still on the EDGE network. I don’t think I’ll have to line up in a couple weeks time for my iPhone, with this pricing structure, Rogers will have kept the demand WAY down.
